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It Can Make You Sick… But at Least You Won’t Burst into Flames

It Can Make You Sick… But at Least You Won’t Burst into Flames

File this under “Are they kidding me?”

Ten percent of the soda – and a good chunk of the energy drinks – sold in the U.S. today are made with a chemical originally patented as a flame retardant!

If you drink citrus-flavored sodas or energy drinks, chances are you’re getting a dose of a chemical called BVO. BVO was patented as a flame retardant. The Food and Drug Administration (FDA) allows BVO in food… but its safety standards are based on science from 45 years ago.

And we know a lot more about BVO now than we did then.

Before I fill you in on why BVO is so bad, let’s take a quick look at this family of flame-retardants.

They’re called BFRs – Brominated Flame Retardants. They’re in all sorts of household products: electronics, carpeting, foam cushions and many others. And though they’re all manmade, you’ll also find them practically everywhere: in soil, in water, in household dust…

BFRs build up in your tissues and they’re linked to glandular problems, reproductive issues, metabolism trouble and more.

The “B” in BFR – and BVO – stands for bromine, a chemical element that’s definitely not good for your health.

Bromine is caustic. That means it can corrode what it touches – including your skin. It’s dangerous to inhale, and you can absorb it through your skin… where it can do internal damage.

It’s killing ability makes bromine a popular ingredient in pesticides and disinfectants.

BVO – the flame retardant turned food additive – is used as a stabilizer. It helps keep citrus flavors evenly distributed in liquids. So you don’t get the flavor of your orange soda all in one gulp.

If this sounds like a crazy idea, you’re not the only one who thinks so. BVO is banned from use in food in Japan and throughout the European Union.

But here in the U.S., BVO is still in common use.

And now there may be another reason for concern.

A new study from the National Institutes of Health says BFRs can act like the hormone estrogen in your body.1

This is a process called “endocrine disruption,” and it can lead to a lot of problems. This process is linked to early puberty, hormone imbalances, “feminization” in males and more.

BVO wasn’t specifically included in this study. But it was originally patented as a flame retardant. So it’s a member of the BFR family. And the science behind its use in food is old – almost a half-century old.

And keep in mind, safety concerns keep it out of foods in Japan and Europe.

To be on the safe side, read the labels before you buy soda or energy drinks. (Even better, don’t buy these junk products at all.)

And to help defend against all environmental toxins, consider using a natural detox formula. Nutritional supplements containing silymarin, chlorophyll and other natural detoxifiers can be especially useful.

Yours in continued good health,

Best Life Herbals Wellness Team

1 Rajendrakumar, A., et al, “Mimicking of Estradiol Binding by Flame Retardants and Their Metabolites: A Crystallographic Analysis,” Environ Health Perspect; DOI:10.1289/ehp.1306902.


All material herein is provided for information only and may not be construed as personal medical advice. No action should be taken based solely on the contents of this information; instead, readers should consult appropriate health professionals on any matter relating to their health and well-being. The publisher is not a licensed medical care provider. The information is provided with the understanding that the publisher is not engaged in the practice of medicine or any other health-care profession and does not enter into a health-care practitioner/patient relationship with its readers. We are not responsible for the accuracy, reliability, effectiveness or correct use of information you receive through our product or for any health problems that may result from training programs, products, or events you learn about through the site. The publisher is not responsible for errors or omissions. The FDA has not evaluated these statements. None of the information or products discussed on this site are intended to diagnose, treat, mitigate or cure any disease.

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